Unlike traditional pricing models that focus on costs and competition, value-based pricing revolves around the unique value a service brings to its clients. In this blog post, we will explore the benefits of value-based pricing and how it can transform your...
Pricing Management: Proactive Wisdom for Business Leaders
Pricing is one of the most crucial, yet intimidating, aspects of any business. It can make or break profitability, growth, and customer loyalty. However, pricing is not a one-size-fits-all solution. It requires a deep understanding of the market, customers, and...
Could Usage-Based Pricing Replace Subscription Pricing for Technology Companies?
Technology companies offer their customers a product as a service. Typically, they choose a fixed-price strategy, whether that’s tiered or subscription. However, research has shown promising results when technology companies switch from subscription- to usage-based...
New Product Registration Process with Rockton Software
Rockton Software has updated the product registration process for Rockton products in Dynamics GP 18.2 above. Here is a summary of the new registration process, including how to register your product.
Community Summit NA 2023
Another Community Summit has come and gone and we are left with warmed hearts from seeing our community come together and so much excitement for what’s to come. Read on to hear what our team was up to all week and don’t miss another epic Rockton music video that played during the general session!
October Celebrations
Here at Rockton we like to celebrate all things, big and small, that bring joy to our lives. We thought it would be fun to share our March celebrations with you and hopefully spread the joy around! Here are a few things the Rockton family celebrated this month.
How Rockton Software Can Customize Dynamics GP to Fit Your Needs
Have you been a loyal Dynamics GP user? Looking for improvements to fit your needs? Rockton has created custom add-on products to help you Work Simpler & Easier® in Dynamics GP. In this blog post, we’ll cover the ways Rockton Software can make GP work for you and...
What is Price Discrimination and How to Use it To Maximize Revenue
Do you keep your prices the same across the board? Is it harming your revenue? Then, you might want to give price discrimination a go. To be clear, the word “discrimination” in this context does not usually refer to something illegal or derogatory in most cases. It...