Setting the right prices for your products or services is crucial for the success of your business. Pricing directly impacts your revenue, profitability, and customer satisfaction. However, many businesses struggle with common pricing mistakes which hinder their...
Technology companies offer their customers a product as a service. Typically, they choose a fixed-price strategy, whether that’s tiered or subscription. However, research has shown promising results when technology companies switch from subscription- to usage-based...
Have you been a loyal Dynamics GP user? Looking for improvements to fit your needs? Rockton has created custom add-on products to help you Work Simpler & Easier® in Dynamics GP. In this blog post, we’ll cover the ways Rockton Software can make GP work for you and...
In the world of retail, pricing strategies play a pivotal role in attracting customers, driving sales, and maximizing profits. Seasonal retail sales, in particular, present a unique set of challenges and opportunities. Whether it’s the holiday season, back-to-school rush, or summer clearance, understanding how to price your products effectively during these periods is crucial for your business’s success. Let’s explore some proven pricing strategies to help you make the most of seasonal retail sales.
One of the most effective pricing strategies for professional services is tiered pricing. That’s because packaging professional services can be used to cater to different client needs. We will cover what tiered pricing is, the challenges professional services...
When it comes to setting your product or service prices, you have two primary options: using pricing software or doing it manually. Both approaches have their pros and cons, but the choice between them can significantly impact your business's bottom line. In this blog...
Do you keep your prices the same across the board? Is it harming your revenue? Then, you might want to give price discrimination a go. To be clear, the word “discrimination” in this context does not usually refer to something illegal or derogatory in most cases. It...
Who here uses Excel spreadsheets for managing your pricing? Does this sound like you – copying, pasting, and updating a new file every time? Then, listen up -- not only is there a better way, but using Excel spreadsheets for pricing management could be hurting your...